Salhia Brakhlia

Léna Mahfouf

French documentary on the rising social media personality.

For weeks, a real media war opposes Booba, the millionaire rapper, to the influential agent Magali Berdah and his influencers. The artist accuses of fraud several of these stars of social networks. The influencers have become the idols of teenagers, who follow their adventures on their smartphones. On their accounts, they expose their lives, their looks and their silhouettes in Miami or Dubai. And to earn money, they turn into sandwich men and women, thanks to product placement. Brands pay up to 10,000 euros for a few seconds of video. Because this universe generates millions of euros, from which influencers, TV producers or agents profit. Among them, a woman crushes the competition, Magali Berdah. The powerful boss of Shauna Events agreed to open her doors.

By the dawn of the 21st century, hip-hop sales had reached an all-time high, but one thing has remained the same. The doors were still locked, and the music industry held the keys. Young artists began to self-market on the Internet, ultimately helping to collapse the music industry as we knew it. It’s Yours explores how it became possible to become a rap star through a Twitter account, YouTube site or Myspace page.  It tells this story through the unique perspectives of numerous artists, producers, record industry insiders, and music and cultural critics.

Kim Kardashian is the embodiment of our times. She's a total social figure. To analyze her is to talk about ourselves, our relationship with social networks, capitalism and aesthetic standards. Through the eyes of journalists Nesrine Slaoui and Guillaume Erner, this film proposes a theory in the zeitgeist, crossed by questions of race and gender. Journalist and sociologist Guillaume Erner wonders why Kim Kardashian is the most followed woman in the world on social networks "when she does nothing". With the help of journalist and director Nesrine Slaoui, he paints a portrait of this "total social character", who is famous because of... her fame. Fashion icon, star of a never-ending reality TV family saga, savvy businesswoman, future lawyer and activist outraged by the state of American prisons, the beautiful Kim, who is said to be tempted by a political destiny, is in fact not idle at all...

TikTok sensation Kristen Scott has just turned 16, which is a big deal for every teenage girl, but for Kristen it presents a life-changing choice: she is now legally allowed to leave school to pursue her social media influencing career full-time.

Meet the real Paris Hilton for the very first time as she embarks on a journey of healing and reflection, reclaiming her true identity along the way.

A long-haul trucker turns to YouTube to combat loneliness and social isolation. Under the handle “MsDivaTrucker43,” she discovers a supportive community of women who share her struggles of life in the margins. It is difficult for women in an industry that is 96% male to see themselves succeeding. Tamara's words of wisdom and encouragement offer women a model and a path forward.

ROAMERS accompanies different characters on their way through the countries and social media feeds of this world: From the celebrated video blogger from Palestine who quit his lucrative job at PayPal in favor of as much life experience as possible, to the former young top manager who gave up her business in Switzerland and her marriage for the adventure of a round-the-world trip, to the Argentinean couple who use their computer science skills acquired at IBM to distribute self-produced porn videos online "on demand" and thus finance their trip around the world. As digital nomads who become the creators of their impressive life stories on their own initiative, they are all sounding out the boundaries of a new era: between personal freedom and the dependence on algorithms and wifi, between self-fulfillment and self- exploitation - in search of meaning and support in a world that offers ever more possibilities and yet also seems increasingly fragmented.

Compulsive Twitterer, Elon Musk bought himself his favorite social network in 2022, and brutally shaped it according to his desires. This punchy investigation relates the stormy relations between the platform and the billionaire, and their impact on the public debate.